Talking Shop Hosted by Vixen Labs CEO James Poulter, Talking Shop unpacks the latest trends in voice technology and consumer attitudes towards voice assistants across the board—smart speakers, mobile, web search—in the UK, US and Germany. Are you curious about how voice works in marketing? With 60% of people across all surveyed markets being voice users, it’s becoming increasingly clear that voice is a valuable marketing tool that should become a part of every brand’s strategy right now. - Hit like and subscribe wherever you listen to podcasts to make sure you don’t miss the next episode of Talking Shop - Sign up to our mailing list at vixenlabs.co to find out when our next research findings are available. (Hint: New report coming June 2022) - Follow us on social media @Vixen_Labs on Twitter, Vixen Labs on LinkedIn and @vixen_labs on Instagram.
Episodes
Thursday Nov 11, 2021
8. Voice Commerce: When Shops Talk Back
Thursday Nov 11, 2021
Thursday Nov 11, 2021
Shopping nowadays is a gratifying act. But voice shopping is even better. Because it satisfies the human need to ask for what we want, to talk about what we like, and to do so effortlessly.
Sure, voice shopping is here to make transactions, complicated returns, and other tedious procedures easier for everyone. However, voice plays another fundamental role in our shopping experience: it’s natural, it’s personal.
To explain more on how voice can change the future of shopping around, we’ve invited Procter & Gamble ex-Executive Milan Turk on this eighth and last in the VCI 2021 series episode. Listen now!
Don’t forget to download our full VCI 2021 report for a comprehensive analysis of the most recent voice user trends in the UK, US and Germany,
And follow us on social media for unlimited tips and insights on voice:
@Vixen_Labs on Twitter,
Vixen Labs on LinkedIn,
and @vixen_labs on Instagram.
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